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About Me

My “motherhood with a side of dirt” adventure journal teaches you the skills you need to get outside with your kids so you can create your own legacy of family adventure.

 
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Hi, I’m Brooke!

I’m raising my two courageously wild children in Colorado. The seats of our pants are usually dusty, and it’s no secret that we prefer wandering through a forest over wandering through Target. I’m a big believer in over preparing, learning through trial and error, and turning around early when somebody needs a nap. Thanks for being here.


Follow me on Instagram @Brooke.froelich


Here’s the story

I want to help YOU be able to do this with your family! Family adventure is relatively new to me too- I’ve only been at in for the last 5 years. But if I can find ways to share the love of camping or biking with my kids, I know you can too. I have worked as an adventure content creator with brands like Merrell, Nordica, GoPro, Reima, Specialized, and Thule (to name a few), and love to share what being an “adventure family” looks like for us. I am co-founding WildKind, an organization geared towards helping families “find their wild” (can’t wait to share more). Thank you for being here!

Within the span of just a few months, my life changed entirely. Before my oldest was born I was working full time in Human Genetic research, spending my evenings at the climbing gym, and chasing after lines in the backcountry. A few months later I became a single mom who was in the beginning of a huge career change. It was terrifying. Those months changed the course of my life, bringing more adventure and joy than I could have imagined. My motherhood journey started off with solo trips to the desert with my oldest child, Huck, and has evolved into spending days on our skis as a family in the backcountry.